Yakima Case Study
Yakima Branding

e-commerce Upgrade

Yakima is the inspiring story of two hardcore outdoorsmen who dedicated their lives to creating cargo management equipment and accessories that transform the way people escape and indulge in the outdoors.

As a local Pacific Northwest company with vast Shopify Plus experience, Harlo was perfectly suited and skilled to lead Yakima’s re-platform from Magento to Shopify Plus.

Services Provided

Yakima Desktop Website

"The work you did on the Yakima site was incredible. In all my years of agency work, I’ve never treated a client as well as you did us."

Aaron Stusser

e-commerce Manager

Yakima Desktop Website
Yakima Device Comparison

Optimized Performance

With direction from the Yakima team, Harlo re-imagined the desktop and mobile user experience on core business critical pages including the site search, collection and product detail page, and shopping cart.

Over 200k records were successfully migrated to ensure both customer and historic order data integrity remained intact.

In addition, Harlo engineered a sophisticated multi-warehouse shipping and fulfillment system leveraging Shopify’s open API’s that automatically splits order (within Shopify) between multiple warehouses based on delivery, inventory and SKU criteria.

Yakima Device Comparison
Results

With this re-platform, Harlo created a refreshed user experience for Yakima visitors, decreased checkout friction, uplifted mobile navigation, and globally optimized Yakima’s digital presence.